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Marketing in your genes? Well now is the time to show your marketing prowess! NITYAKSH 2015 brings you the ultimate marketing event where your mettle is tested through a series of rounds. Battle it out with best brains of the country and apply your academic genius to emerge as the true ARKAIOS. ARKAIOS is the flagship event of NITYAKSH and is to be held over 2 days. The first round is an elimination round (Online Quiz) and the shortlisted teams would be selected to come on campus for subsequent rounds. The on campus rounds will be held with periodic eliminations to determine the winners. SO, ARE YOU GAME….? Rules & Regulations: • This event is open to students currently undergoing full-time under-graduate/post- graduate courses • This is a team event. Each team must consist of 3 individuals • All members of a team must belong to the same institute and must be pursuing the same degree (but there is no bar on specialization) • A student can be a part of one and only one team • It is an on campus event. The participants have to register as teams prior to the event • All decisions in matters of eligibility, authenticity and final judgments will be with organizing committee, RANG & NITYAKSH’15, NMIMS, Bangalore • The format and structure of events is subject to change before the actual beginning of the event 1st Prize Worth INR 10,000 2nd Prize Worth INR 7,000 Important Dates: Registrations Start 5th December 2014 First Round: 7th January 2015 Announcement of Shortlisted Teams: 6th January 2015 Final Round at NMIMS, Bangalore: 23rd-24th January, 2015 Registration Details: Participants’ will have to register as a team at www.nityaksh.co.in Post registration, the team would receive a confirmation mail with the details of the event Contact details: Swati Chandiramani: +919686229779 swati.chandiramani@nmims.edu.in SanthoshKancharla: +919620709929 santhosh.kancharla@nmims.edu.in

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