A career in advertising is a lucrative employment option that one can choose in the rapidly growing Indian economy. It is essential for young students in class 10 or 12 to think through their career options before finally deciding their future. Advertising agencies generally prefer highly creative and talented individuals who can think independently and at the same time work as excellent team players. Helping young students and parents who are aspiring advertising executives will be this week's episode of K-Kariyarcha on Saturday, 30th June 2012 at 12 noon and 5:30 pm only on IBN-Lokmat.
Advertising is the means of informing as well as influencing the general public to buy products or services through visual or oral messages. A career in advertisement is quite glamorous and at the same time challenging with more and more agencies opening up every day. Whether its brands, companies, personalities or even voluntary or religious organizations, all of them use some form of advertising in order to be able to communicate with the target audience. The first and the foremost requisite to take up a position in advertising world is to have a creative spark in one's life. This creativity can be in any form, be it in language, communication skills, drawing, innovative thinking, and so on.
There are various institutes that offer a full-fledged career in advertising. One has to take a decision early in life, and decided to either do a graduate or post-graduate degree. Advertising in India is quite superior and the local talent boasts of high production values with interesting ideas and concepts. All this has made India a desirable hub for recruiters within the country as well as internationally.
If you are a creative amateur, IBN-Lokmat's K-Kariyarcha episode is the one to look out for this week. To know more about this exciting field, tune in to 'K-Kariyarcha' on Saturday, 30th June 2012 at 12 noon and 5:30 pm only on IBN-Lokmat.
You can also watch the repeat episode on Sunday, 1st July 2012 at 10:30 am.